Magic gum makes people fall down (Bubble Gum Weekend)

The next time you want to see someone fall down and split their head open, you might want to sneak them a stick of Trident.

At least that's what a certain ad for this brand of gum seems to suggest.

In this snappy commersh from the early '90s, several people who chew Trident are strangely knocked to the ground by its unremarkable properties. People even bubble, which knocks them clean to the sidewalk:

http://www.youtube.com/watch?v=g6mhmm2E7mE

Although that ad is reported to be from 1991, I seem to recall (using my amazing date reckoning system) seeing it in 1990. I could be mistaken, however.

I think it's hilarious how the man in the first scene resembles Spandau Ballet lead singer Tony Hadley. It's even more hilarious how his tumble down the steps is reminiscent of that of the baker in the '70s counting sketches on 'Sesame Street'.

I guess Trident was trying to market itself as a joke gum that caused chewers to fall in an uproarious spectacle.